PROGRAM TOPLINES
CLASSIFICATION
-
Digital Communications
OBJECTIVE
- Engage low turnout voters for critical races across the country
YEAR
- 2020, 2021, 2022, 2024
OUTCOME
- Victories for Senate candidates in Nevada, Georgia, New Hampshire. Close races in Iowa and Wisconsin. Overperformance by candidates in Montana, Ohio and Nebraska.
Our Future United
National Super PAC
More than $30M for US Senate Races
Our Future United launched in August 2020 to fill the unmet need of directly communicating with an ethnically diverse set of young progressive voters, with proven messaging that resonates with them to flip the Senate. In 2022 and 2024 they needed to figure out what messages would resonate in target flip and defend states to activate progressive voters - and that’s where TSD came in.
Working with our client Our Future United, we've wrote, produced, and bought the inventory for digital ads in Nevada, Colorado, Georgia, Wisconsin, New Hampshire, Iowa, Montana, Ohio and Nebraska.
"Choice"
Ad for Dan Osborn (NE)
"Farms"
Ad for Sen. Jon Tester (MT)
"Boxes"
Ad for Sen. Cortez Masto (NV)
"Real Freedom"
Ad for Dan Osborn (NE)
"70 Cents"
Ad for Sen. Raphael Warnock (GA)
"Running"
Ad for Sen. Raphael Warnock (GA)
More of Our Work
CO-04
Colorado Latina Civic Engagement
Seattle City Council
Nevada PAC to elect women of color
NV-01
Nevada Secretary of State
NYC Mayor
CA-33